RSS

THE SKED: Week 2 + 1 - CW Network Scorecard


The third week of a network season is a critical one.  Ratings erosion after a series or season premiere is expected and even acceptable, because it's understood that not every viewer drawn by hype and marketing will be a satisfied customer.  But a continued fall in Week 3 can be a sign of trouble, and if that decline is from a number that wasn't great to begin with, the trouble could be serious.  That being said, let's take a look at where the networks stand as they begin this crucial week.  (Note:  since only 2 networks debuted their Monday schedules on the season's first official day, we'll include the next Monday in our review of the week.)

CW

Thriving:
Holdover  - THE VAMPIRE DIARIES.  That's it.


Struggling:
THE SECRET CIRCLE, RINGER, HART OF DIXIE - All are essentially identical in the ratings, with 0.8 or 0.9. These aren't good numbers, but the latter 2 are even or better compared to their lead-ins:

Holdovers - 90210 and GOSSIP GIRL, which are respectively at 0.7 and 0.8. AMERICA'S NEXT TOP MODEL is there, too.

Dying:
H8R - But not soon enough.

GRADE:  C-minus


  • Digg
  • Del.icio.us
  • StumbleUpon
  • Reddit
  • RSS

0 comments:

Post a Comment