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Showing posts with label Diary Wimpy Kid. Show all posts
Showing posts with label Diary Wimpy Kid. Show all posts

THE STATUETTE STAKES: AFI Fest Announces Titles


Los Angelenos will have a chance to get advance looks at some of this year's Oscar candidates at the AFI Film Festival, which begins in just about 2 weeks.  Today the Festival announced the Gala and Special Screenings, which typically make up the bulk of the high-profile titles, and they include quite a few films featured at this fall's film festivals.



The festival begins with the world premiere of Clint Eastwood's J. EDGAR, and other Galas include THE ARTIST, Polanski's CARNAGE, MY WEEK WITH MARILYN and SHAME, as well as Luc Besson's THE LADY, which premiered at Toronto.  Special Screenings include, among others, Ralph Fiennes' film of CORIOLANUS, The Duplass Brothers' JEFF WHO LIVES AT HOME, the Dardenne Brothers' THE KID WITH A BIKE, Lars Von Trier's MELANCHOLIA, and Wim Wenders' documentary PINA, as well as RAMPART, BUTTER, I MELT WITH YOU and WE NEED TO TALK ABOUT KEVIN.  (The festival hasn't yet announced its closing-night presentaiton.)

Veterans of the AFI Festival's "free ticket" policy know that actually getting one of those tickets can be a chore--and sometimes the theatres are overbooked, meaning that even having a ticket is no guarantee of admission.  The Festival does, however, include a great many films worth the effort.

Check out SHOWBUZZDAILY'S STATUETTE STAKES roll of Awards contenders:

     PART I
     PART II
     PART III
 

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DIARY OF A WIMPY KID--RODRICK RULES: Shortbus

Not Even For Free

It was a feel-good story last weekend when the expensive shambles called Sucker Punch went down, defeated by the relatively low-budget family comedy DIARY OF A WIMPY KIDRODRICK RULES.  (Mitch Metcalf's weekend boxoffice roundup is here.)  The story would have been better, though, if Wimpy 2 were any good.

The new film is, of course, a sequel to last year's Diary of a Wimpy Kid, based on Jeff Kinney's series of bestselling children's books.  Wimpy did well enough ($75M worldwide on a $20M pre-marketing budget--although less than $12M of that was outside the US) to compel another entry, and this one confirms that the series is a genuine franchise for Fox as long as they keep the budgets low.

I'm describing the movie as though it's merely a piece of business--but that's because it's the way the picture has been made.  Directed by David Bowers in his live-action debut (he had previously directed the cartoons Astro Boy and Flushed Away), and written by TV veterans Gabe Sachs and Jeff Judah, the film feels like a tired sitcom from 1987.  Our hero is Greg (Zachary Gordon), whose parents (the utterly wasted Rachael Harris and Steve Zahn) are clueless to the point of emotional dissociation, whose younger brother (played by twins) is hopelessly spoiled, and whose older brother Rodrick (Devon Bostick) amuses himself with sadistic torments.  The plot, such as it is, has Greg with his first crush (naturally on an angelically blond girl played by Peyton List), while he tries to endure life with his family.  Spoiler Alert, folks, but will you be shocked if I tell you that Rodrick doesn't turn out to be such a bad guy after all, and that the cute blonde girl really likes Greg?  And that along the way, we get an assortment of mild bodily function humor?


The only thing even mildly distinctive about the Wimpy Kid movies is the fact that Greg's diary includes cartoon drawings of the people in his life, and they occasionally come briefly to life.  But there's no attempt to do any more with the animation than the first film did, despite the fact that they hired an animation guy to direct the sequel.  Live action makes up the vast bulk of the movie, and it's shockingly over-lit and ugly to watch, considering that the cinematographer is Jack N Green, who did lovely work for Clint Eastwood on films like Unforgiven and Bridges of Madison County.  The rote editing by Troy Takaki is less surprising, given that his recent credits include The Bounty Hunter and Fool's Gold.

Of course, the target audience for this stuff could care less about the subtleties of cinematography and editing; as long as a comedy provides some poop and vomit jokes, and a story where everyone gets what's coming to them, they'll eat their popcorn and laugh when prompted.  It's just a little sad, in an era of Pixar and Rango, where "family entertainment" can be as smart and textured as any other kind, to see young audiences treated as though they have no taste.  Of course, it prepares them for later years when they'll discover that older audiences are often treated the same way.

(DIARY OF A WIMPY KID:  RODRICK RULES - 20th Century Fox - PG - 99 min. - Director:  David Bowers - Script:  Gabe Sachs & Jeff Judah, based on the novels by Jeff Kinney - Cast:  Zachary Gordon, Devon Bostick, Rachael Harris, Steve Zahn, Peyton List - Wide Release)

--Mitch Salem

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WEEKEND ACTUALS: In Line with Studio Estimates; Week Better than Forecast

Compared to the ShowbuzzDaily Forecasts (which called for a tie between the movies opening this weekend), Diary of a Wimpy Kid: Rodrick Rules slightly exceeded the forecast and Sucker Punch slightly missed the forecast (turning the tie into a $5 million victory for Diary).  In their second week, Limitless and Lincoln Lawyer both exceeded their forecasts, declining 20% or less from their opening weekend numbers.  Weekend actuals were generally in line with Studio Estimates, with most movies within a few hundred thousand dollars of the estimate.   


March 25-27, 2010    Showbuzz      Studio         Weekend
                     Forecast     Estimate         Actual
Diary Wimpy Kid 2(Fox) $21.5        $24.4          $23.8
Sucker Punch (WB)      $22          $19.0          $19.1
Limitless (Rel)        $11          $15.2          $15.1
Lincoln Lawyer (LG)    $8.5         $11.0          $10.8
Rango (Par)            $10          $ 9.8          $ 9.8
Battle: LA (Sony)      $7           $ 7.6          $ 7.6
Paul (Uni)             $7           $ 7.5          $ 7.9


Top 7 Total            $87          $94.5          $94.1

In limited release, Miral opened with an average $16,561 at 4 theaters, Potiche opened with $12,143 at 7 theaters, My Perestroika opened with $17,680 at 1 theater, and Mia and the Migoo opened with $16,975 at 1 theater.  All solid but not extraordinary numbers.


So where are we versus previous years?  All films playing between March 21 and 27 grossed $148 million, down 4% from the 2007-10 average for the comparable week and down only 2% from the same week in 2010.  Year to date, all films are down 7% from the comparable four-year average but still down a jaw-dropping 20% from 2010's box office numbers (propelled of course by Avatar and Alice in Wonderland).


March 21-27           4yr             vs      vs
 (millions)   2010    Avg     2011    Avg     2010

Week #12      $151    $154    $148    - 4%    - 2%

Year to Date  $2639   $2293   $2124   - 7%    -20%
--Mitch Metcalf

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