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Showing posts with label The Office. Show all posts
Showing posts with label The Office. Show all posts

THE SKED THURSDAY NETWORK SCORECARD





AWAKE is getting sleepy.

NBC:  A 20% drop from a series premiere isn't ordinarily anything shocking or particularly worrisome.  But when you start with a 2.0 the way AWAKE did, that leaves you with a 1.6 in Week 2, and that makes Week 3, when the show will be facing fresh competition on both CBS and ABC for the first time, look like an oncoming train.  (The show continues to be problematic creatively, too:  see our Pilot + 1 Review.)  Earlier in the evening, 30 ROCK had its last 8PM airing of the season (COMMUNITY arrives next week) and remained 0.1 above its season low with 1.4, while PARKS & RECREATION was comparatively robust at 1.9.  THE OFFICE and UP ALL NIGHT (with what may have been its most insufferable episode yet--if the show would just own up to the contempt it feels for almost all human beings, it might be a lot better) were up 0.1 from last week.


CBS:  BIG BANG THEORY continued to dominate Idol at 8PM, and a repeat Big Bang provided strong competition for FOX at 8:30PM, holding on impressively to almost 80% of the new episode's audience.  That (along with the weak competition on ABC and FOX) pushed PERSON OF INTEREST to a new series high of 3.4, which in turn gave THE MENTALIST its best number in a month.

FOX:  AMERICAN IDOL came awfully close to losing the full 8-9PM hour (4.8 vs 4.6), continuing its diminished ways.  THE FINDER aired its last Thursday episode before being burned off on moving to Fridays, with a 2.3 that was last place among the original shows in its hour.

ABC:  Repeats for the evening, putting it in last place (other than CW) in every hour.

CW:  Also in repeat mode, with a rerun SUPERNATURAL substituted for THE SECRET CIRCLE to little effect.

Tonight's interesting move is CBS experimenting with a new Mentalist episode at 9PM.  Apart from the CBS shows and GRIMM, everything is unscripted or a repeat.

 

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THE SKED'S THURSDAY NETWORK SCORECARD





AWAKE didn't keep anyone from a full night's sleep.

NBC:  In the universe of NBC these days, you take your glass-half-full where you can get it, and here it is:  AWAKE won its time slot, it was up from its lead-in, it had the network's highest Thursday 10PM rating of the season, and despite its unusually convoluted premise, it lost relatively few viewers during the course of the hour.  So there's that.  Back on earth, though, Awake was for all intents and purposes NBC's last chance for a scripted break-out hit this season (whatever Smash is, it's not that), and marked yet another failure.  It could only reach a 1.9 rating against repeats on the other networks, and fell considerably below even the season lows for new episodes of The Mentalist and Private Practice.  (Even against a Mentalist repeat, its margin of victory was a mere 0.2.)  So:  on to next year!  Meanwhile, the rest of the evening was dismal as well:  none of the sitcoms were more than 0.2 above season lows, despite airing against repeats on 2 other networks.  Creatively, it was also a down night:  THE OFFICE neared the end of its Tallahassee arc with its weakest recent episode (the big gag was that Ed Helms' character was beaten up by a little girl), 30 ROCK was unable to match the conceptual brilliance of its last couple of entries and resorted to network television's one millionth Law & Order parody, and PARKS & RECREATION was unusually scattered.  (Let's not even speak of UP ALL NIGHT.)


FOX:  It's been the same story all week, as AMERICAN IDOL, with another 2-hour episode, was up from last Thursday (since this week aired against ABC and CBS reruns), but horribly down (more than 40%) from the parallel episode last season.  

ABC:  For an explanation of the network's schedule shenanigans last night, see Mitch Metcalf's rating report.  In any case, nothing on the night scored higher than a 1.3.

CBS:  With THE BIG BANG THEORY in repeats, the season finale of ROB hit a series low 2.6, which on the bright side was down only 0.6 from its depressed lead-in.  Repeats of PERSON OF INTEREST and THE MENTALIST were both under a 2.

CW:  Reruns of VAMPIRE DIARIES and SECRET CIRCLE were at 0.4 and 0.3, respectively.

Tonight is all new (except CW), with the notable event--such as it is--being the season (at least) finale of CBS' A GIFTED MAN.


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THE SKED'S THURSDAY NETWORK SCORECARD




Ow, says FOX.  See FOX say Ow.

FOX:  AMERICAN IDOL's 4.4 rating was its lowest since the show began as a summer series 10 years ago.  That was down 14% from last week, 38% from the first hour of last year's parallel episode, and 43% from last season's Thursday average.  The combined Wednesday/Thursday average for this week was more than 20% lower than NBC's rating for Monday's The Voice.  Oh, I could go on.  The question is what--if anything--can FOX do to reverse the trend?  The show is locked into its format and judges, so look for some high-profile theme nights and other stunting.  The network may also have to give Idol some of the valuable promo time that would otherwise have gone to launching shows like Touch.  Meanwhile, THE FINDER was down to the rating it was getting before it had Idol as a lead-in, although considering that  Idol was down 1.4 rating points from the lead-in it provided 2 weeks ago, Finder's 0.2 decline wasn't at all alarming.


NBC:  The lower Idol numbers on FOX didn't do anything for 30 ROCK or PARKS & RECREATION, both of which were even with last week's season lows (if you exclude 30 Rock's oopsie DVR listing episode).  This is too bad, as both featured first-rate episodes this week, especially 30 Rock with its inspired Leap Day William concoction.  THE OFFICE is also on a creative upswing, although the Tallahassee gambit that's perking the show up is by definition a temporary one.  Office, facing The Finder instead of Idol, was up a decent 0.3 from last week, still far from its numbers earlier this season.  UP ALL NIGHT also had a 0.3 boost with the higher lead-in.  The last rerun GRIMM before Awake arrives next week received little interest with a 0.9.

ABC:  GREY'S ANATOMY tied its season low, and PRIVATE PRACTICE took a big 0.4 hit from last week's crossover episode.  

CBS:  THE BIG BANG THEORY is now the unquestioned king of the 8PM slot, although ROB slipped a bit to a new low (at 3.0, it's still in pretty good shape).  PERSON OF INTEREST benefited from the reduced FOX competition at 9PM and rebounded 0.3, but THE MENTALIST tied its season low.  (The 10PM ratings in general support the idea that in the absence of strong programming, this is when people are catching up on their DVR playlists, since Mentalist and Private Practice were both down, and no one was watching NBC.)

CW:  Already in repeat mode for the night (new shows won't return till mid-March), with a SUPERNATURAL thrown in instead of the usual SECRET CIRCLE at 9PM and garnering an unremarkable 0.3. 

No special events for the evening tonight, just fresh sweeps episodes of all the regular shows (except at CW).

 


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The Sked: Upscale Ratings -- NBC Profile

NBC is the focus of our final profile of network performance with upscale viewers.  The good news for the Peacock is that many of its programs have a disproportionate share of viewers in homes with yearly incomes over $100,000.  Yet far too many of these NBC shows have a very small overall audience size.  While the network skews upscale, the network overall doesn't deliver a critical mass of viewers, especially in the entertainment portion of the schedule (factoring out Sunday Night Football).  Click on "read more" to see the updated chart, with NBC's programs in pink. 

Sunday Night Football.  The NFL on Sunday absolutely makes the NBC schedule.  The weekly prime time football game is in the coveted upper tier of the chart below: a very high overall rating and a strong upscale skew (121 index).  The show ranks #2 with Adults 18-49 season to date but rises to #1 among Adults 18-49 in $100K+ homes.  When the NFL Sunday game is included in NBC's season average, the network scores a 2.8 rating with Adults 18-49 (just behind CBS and FOX's 2.9 and ahead of ABC's 2.4).  However, when we look at Adults 18-49 in $100K+ homes, NBC's season average rises all the way to a 3.2 (far above FOX's 2.8, ABC's 2.7 and CBS's 2.6).  NBC's upscale index of 116 beats ABC's 113 and far ahead the more downscale skews for FOX (96) and CBS (91).     

But sadly for NBC, the NFL goes away after the fourth quarter, when the rest of the schedule has to carry the load.  And what is the shape of that non-NFL slate?  Not good.  Without the NFL, NBC's regular programs season to date averages a 1.8 with Adults 18-49 and a 2.1 with upper-income Adult 18-49.  While that is still a positive 112 index, the rating levels are not anywhere near the other networks. 

Monday Night.  Of course, NBC also has The Voice, its other good news of the season.  At a 107 upper-income index, the show is tantalizingly close to the upper right section of our chart.  But it is really a moot point what side of an arbitrary line the show falls on: The Voice is a major hit, it is on the upswing, and it forms a foundation for NBC Mondays from 8 to 10 pm.  In contrast, while Smash appears in the high-rated/ upscale section of our chart below, remember that is based on the first two episodes only.  The show's ratings are rapidly falling each week, and in a few weeks it will place in the lower end of our "middle rating" range.  While it will maintain a very good upper-income skew (currently 135), Smash is destined to become another Parenthood and not Modern Family or Glee.


The Office, Parks and Recreation and Parenthood.  And that's precisely the problem.  NBC doesn't need another drama like Parenthood.  The NBC schedule is filled with high upscale index values (The Office (155), Parks and Recreation (155), 30 Rock (152), and even Whitney or Community (both 135) or The Firm (132).  But those shows tend to be at the very low-rated section of the chart or in the middle-rated section and trending lower with each passing week.  Although viewers of these niche programs are more likely to have high incomes and are better educated than average, there just aren't many viewers of the programs, relative to other broadcast networks.  At this point in the NBC rebuild, the network can sacrifice an extremely high upscale index in favor of a high rating. 

In case you missed them, catch up on the other upscale profiles for ABC, CBS and FOX.
 

 

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THE SKED'S THURSDAY NETWORK SCORECARD




Unfortunately for NBC, there are other nights in the week besides Monday.

NBC:  The gradual season-long collapse of THE OFFICE continued last night, as the show's 2.5 hit not just a season low, but its lowest rating since Season 1 in 2005--i.e., the season that almost got it canceled.  That was still by far the s network's highest number of the night.  30 ROCK was misleadingly up from last week, which was an aberration caused by a program description that resulted in DVRs not picking up the episode; last night's 1.6 was in line with the other episodes this season (and slightly below recent episodes of Parks & Recreation, which it replaced for the night).  UP ALL NIGHT tied its Thursday low.  Perhaps the most pathetic news of the evening was that the meager 1.5 earned by a repeat of the post-Super Bowl VOICE at 10PM still marked almost double the rating Prime Suspect and The Firm had been doing in that slot.


FOX:  AMERICAN IDOL was up 0.2 to a 5.7 (losing again in its first half-hour to Big Bang Theory), still down more than 20% from the parallel night last year.  THE FINDER was down slightly, mired in 4th place for its hour.

CBS:  BIG BANG THEORY continued to win its half hour, dead even with the past 2 weeks.  ROB, too, has spent the past 4 weeks within a tiny range of 0.2 up or down.  This stability has been great for PERSON OF INTEREST and THE MENTALIST, which both tied their season highs--Mentalist won its hour, and Person was a strong 2d at 9PM.

ABC:  WIPEOUT hit a new season low, but after that the news improved.  GREY'S ANATOMY, back on track after the previous week's "alternate universe" episode, had its highest rating in more than a month, while PRIVATE PRACTICE was on the lower end of its numbers, but very stable.

CW:  VAMPIRE DIARIES' steady 1.2 put it in hailing distance of both NBC and ABC for the hour.  SECRET CIRCLE was up slightly to (for CW) a very strong 0.8.

No sweeps events tonight, just an evening of all-new episodes.  On Saturday, NBC repeats its entire Monday night line-up all over again, while ABC prepares for the return of Cougar Town with a mini-marathon after a Valentine's Day-themed Charlie Brown special.  And FOX gets into the holiday spirit, too, with America's Most Wanted:  Crimes of Passion Special Edition. 

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THE SKED'S MIDSEASON RETURN: "The Office"



Pending the return of The Voice and NBC's high hopes for Smash, THE OFFICE is the closest thing hte network has to a successful television show.  As the series greets a new hour-mate in Up All Night, let's take a look at how it's conducting its business.

WHERE WE LEFT OFF:  Andy (Ed Helms) is boss, Robert California (James Spader) is uber-boss, Steve Carell is missed.  


WHERE WE ARE:  I don't think anything on television this season has been as painful to watch as The Office's fall from greatness.  The ratings, while substantially down, haven't completely collapsed--it was still NBC's highest-rated non-football series this fall--but the show itself is a depressing facsimile of the series that ran for 7 years.  The twin decisions to bring in Spader and put Helms's character in charge have hurt the series far more seriously than anyone could have imagined.

This week's episode was actually something of a reprieve, in that it broke up what had become a monotonously grim pattern:  Robert California tortures Andy, then in the last minute or so the rest of the office lets him know they really like him.  This time, California's target was Dwight (Rainn Wilson) who's far more capable of withstanding the enervating power of James Spader, while Andy's hare-brained adventure of the week was silly but not disastrous. 

The A and B storylines were completely separate this week, and neither took place in Scranton.  In the main story, Andy's desperation to fill in the $800 gap between the quarter's paper sales and what he'd promised California leads him and the rest of the office to follow Oscar (Oscar Nunez) to a Philadelphia gay bar where Oscar's team is competing in a trivia contest with a $1000 prize.  The joke is that Andy breaks the group up into an A team, a B team and one just having fun, and when the supposedly high-powered group of Andy, Jim (John Krasinski), Darryl (Craig Robinson) and Ryan (B.J. Novak) flail, it's the loser team, with Kevin (Brian Baumgartner), Meredith (Kate Flannery), Kelly (Mindy Kaling) and Erin (Ellie Kemper) that scores the win.  Some of the questions they get right are obvious gags (Kevin knows the maximum number measured by household scales, and movies with Mr. Skin-identified nude scenes), but others are more delightfully random (Erin's knowledge of boating).  

Part of the reason the A story is able to be fun is because the Prince of Darkness is over in the B story, where Dwight has gone to Florida to visit Robert California in his lair.  There's a manager's job open in another Dunder-Mifflin division, and California had made the mistake of casually saying Dwight should stop by to discuss opportunities.  At this point, we know what all the Robert California storylines are like:  he patronizingly, passive-aggressively makes those around him feel like idiots, then explains why he's doing it for their own good.  In Dwight's case, he refuses to meet with Dwight himself, then misleads Dwight into thinking that he'll meet with the COO and instead pushes him on to Gabe (Zach Woods), who works alternate days in Scranton and Florida and who, even to Dwight's incomprehension, chooses to describe himself proudly as the company's toilet.  Eventually Dwight forces his way into California's condo, where he fails to get the job he wanted but still feels good about himself.

Dwight, with his infinite delusions and overreaching ambition, is more of a worthy antagonist for Robert California than miserable Andy, so this story, while not particularly funny, avoids unpleasantness.  But the bigger question for The Office is how it managed to get into its current narrative holes, and whether it can get itself out.  After half a season of cringe-inducing, static storylines, the show is squandering the massive goodwill built over its prior seasons.  The problem isn't just Andy and Robert California:  among others, Jim has never been less interesting than he is this season, and the confusing, half-hearted way the show has dealt with the Andy/Erin non-romance has cut Erin's character off at the knees.  

The Office is starting to feel like life in a real office, dreary and insufferable, and there's a reason no one pays to watch that.  The show needs to find itself a new direction before it goes the way of the rest of NBC's primetime schedule.

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THE SKED'S THURSDAY NETWORK SCORECARD



Lots of news, but it's only good for one network.

CBS:  Keeping in mind that the Thursday 8-9PM landscape will change drastically next week with the return of American Idol, CBS got everything it could have wished from the debut of ROB at 8:30PM.  The show's 4.1 blew past the numbers that Rules of Engagement was doing in that slot (let alone How To Be A Gentleman), retained 80% of its BIG BANG THEORY lead-in, and boosted PERSON OF INTEREST at 9PM to its own season high of 3.2.  THE MENTALIST was at a standard 2.7 at 10PM, good enough to win the hour.  Last year, the CBS 8:30PM sitcom (S#![ My Dad Says) did a 2.8 against the debut of Idol, after a 4.2 for Big Bang Theory, so even if Rob takes a hit from last night, it's in a good position to improve CBS's numbers overall.


NBC:  Ugh.  30 ROCK only made it to a 1.8 in its season debut.  That's a little better than what Community had been doing at 8PM, but a whopping 30% behind last year's season average.  On any other network, it would be in line for cancellation.  PARKS & RECREATION didn't benefit from the new lead-in, rising only 0.1 from its last original outing after a Community episode.  (In what now look like the halcyon days of 2011, NBC's 8-9PM sitcoms averaged a 2.2 against the debut of Idol.  That's not gonna happen next week.)  Despite all the marketing dollars spent to promote the new 9PM hour, THE OFFICE tied its season low, and UP ALL NIGHT, in its new timeslot, was up only 0.1 from Whitney's lowest rating in the slot.  But the worst was yet to come:  THE FIRM had its timeslot premiere with a catastrophic 1.0, 45% lower than the number Outsourced did last season at 10:30PM.  That would be a decent (and not exceptional) number for USA; it's a ridiculous rating for NBC. 

FOX:  THE FINDER had a very unimpressive 1.7 debut.  Of course its lead-in beginning next week will be probably triple the 2.4 it had from BONES last night, which should certainly leave it looking healthier--but still, a 4th place finish doesn't suggest much audience enthusiasm.

ABC:  The network took a hit from the higher level of competition on the night, not to mention the marketing dollars spent by the other networks in promoting their changes, as GREY'S ANATOMY and PRIVATE PRACTICE fell to the mid-levels of their season numbers.

CW:  VAMPIRE DIARIES was down a significant 0.3 (by CW terms), but still huge (by CW terms) with a 1.2.  Even with the diminished lead-in, SECRET CIRCLE held steady at a strong 0.8.

Tonight:  the return of FRINGE!  (There may not be many more chances to use that phrase.)  And the final regular episodes of EXTREME MAKEOVER:  HOME EDITION.  

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THE SKED'S THURSDAY NETWORK SCORECARD


Most of the other networks yielded the floor to ABC for the night.

ABC:  GREY'S ANATOMY hadn't aired a new episode, remarkably enough, since November 10, and viewers were thrilled to have it back, providing the show with a season-high 4.5.  PRIVATE PRACTICE, gone since November 17, was just below its season-high at 2.7.  WIPEOUT's 2.8 was far below last year's 3.8 season premiere, but good enough for 2d place in its hour.


CW:  THE VAMPIRE DIARIES was also new for the first time since early November, and returned in form with a terrific (for its network) 1.4.  THE SECRET CIRCLE was also in form, but that meant a 0.8, still above just about every other CW series.
   
CBS:  Champions of the reruns (of course), with a win at 8PM for the repeat BIG BANG THEORY, and 2d place showings the rest of the night.

FOX:  Decent 1.1-1.2 for 2 hours of BONES repeats.

NBC:  Apart from a 1.1 for the 9PM OFFICE repeat, nothing topped a 0.9.

Tonight, despite the Cotton Bowl on FOX, the other networks air all-new programming with the exception of a repeat GRIMM on NBC.

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THE SKED'S THURSDAY NETWORK SCORECARD



More repeats:  CBS could do this all season.

CBS:  A sparkling 2.0 average, spearheaded by BIG BANG THEORY's 2.8--a number so good that if it were earned by a new episode on any other network, it would be enough to get that show renewed.


ABC:  At least they aired HAPPY NEW YEAR, CHARLIE BROWN to break up the monotony.  Its 1.1 was better than the 0.9 average for 2 hours of the serialized GREY'S ANATOMY.

FOX:  2 hours of BONES yielded a 1.1.

NBC:  Apart from a 1.1 for the 9PM OFFICE, nothing cracked a 0.8.

CW:  0.3 for 2 hours.

Tonight, in its race to get CHUCK the hell off its air, NBC will actually air a new episode, the first original scripted show we've seen since... well, since NBC burned off another Chuck and a PRIME SUSPECT last week.  DATELINE will also be new (but GRIMM in between them is a repeat).

For all the numbers, see Mitch Metcalf's ratings report. 

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THE SKED'S THURSDAY NETWORK SCORECARD



Whatever America is doing early in this holiday season, it's not watching network television.

NBC:  The network attempted to help GRIMM in its return after a 3-week hiatus by giving it a showcase Thursday night run, but its 1.6 rating didn't suggest bubbling fan interest (and may prefigure an ugly score in its timeslot return tonight)--it scored better than PRIME SUSPECT, but that's the definition of "not saying much."  Earlier in the evening, a parade of season lows:  PARKS & RECREATION, THE OFFICE and WHITNEY all tied their lows, while the "winner" was COMMUNITY, a whopping 0.1 above its low for its last pre (permanent?) vanishing episode.


CBS:  BIG BANG THEORY was just above its season low, while RULES OF ENGAGEMENT narrowly set a new one.  Initial numbers have strong results for PERSON OF INTEREST and THE MENTALIST, but CBS in Pittsburgh aired the Steelers vs Browns game, so those numbers are due to come down.

FOX:  The FOX affiliate in Cleveland had the other end of the NFL game, so these numbers are probably high as well.  That won't be good news for FOX, since even with the NFL boost, right now X FACTOR is at a season low and BONES is only 0.1 above its own low.

ABC:  WIPEOUT's season premiere at 1.9 was 20% below last season's average.  After that, AMERICA'S FUNNIEST HOME VIDEOS and  THE GREAT BIG AMERICAN AUCTION specials were nothing of the sort, with lousy 1.9 and 1.4 numbers respectively.  

CW:  Gone fishin till January.

Tonight, as noted above, the question is how GRIMM will fare in its return to timeslot, against atypical competition:  CBS and FOX are airing holiday specials and reruns.

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THE SKED'S THURSDAY NETWORK SCORECARD


Even with weakened competition on the other 2 networks, NBC and FOX weren't able to capitalize.

NBC:  There were holiday specials on ABC and reruns on CBS, and none of it did much for the NBC line-up.  COMMUNITY could only benefit by one or two ticks, and PARKS & RECREATION tied its season low.  Even worse, THE OFFICE (which creatively has utterly lost its way this season) remained below a 3 rating.  WHITNEY tied its series low as it waits for its demotion move to Wednesdays, and although the dead PRIME SUSPECT climbed slightly, it was to an irrelevant 1.3.

FOX:  Winner of the night, but X FACTOR tied its season low with a 3.1.  BONES was up only slightly from recent weeks.

ABC:  A rerun of the 1970 holiday special SANTA CLAUS IS COMIN' TO TOWN didn't perform as well as other holiday chestnuts have lately, although its 2.2 was certainly better than Charlie's Angels had been doing in the slot.  CMA COUNTRY CHRISTMAS, with a 2.1, was well below what the network usually does with its 9-11PM shows.

CBS:  BIG BANG THEORY was below its Thanksgiving night repeat, while the other reruns were in line with what they'd done on the holiday.  This was good enough for 2d place in every timeslot of the night, except 9PM where PERSON OF INTEREST lost steam.

CW:  Its Thursdays are now firmly in repeat mode until next month, and the lights barely stayed on with a 0.4 average.

Tonight NBC airs a 2-hour family TV-movie Game Of Your Life, which is an advertiser-funded show, while FOX has the inaugural PAC-12 Championship college football game, which unfortunately for all concerned has turned out to be a mismatch between Oregon, ranked #8 in the country, and 31-point underdog UCLA.

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THE SKED'S THURSDAY NETWORK SCORECARD



The final Thursday of November sweeps wasn't impressive for anyone.

ABC:  The network had to be disappointed with the 2.5 earned by its 2-hour, much-promoted "intervention" episode of PRIVATE PRACTICE, which was down not only from Grey's Anatomy numbers but even from Practice's 2.8 last week.  (It was, however, a strong episode, especially the first hour written by Shonda Rhimes.)  The Katie Couric/Regis Philbin interview special at 8PM did better than recent episodes of the dead CHARLIE'S ANGELS, but not by much.


FOX:  X FACTOR continued its slide, with last night's 3 its lowest Thursday number by a factor of 10%.  That was, however, still good enough for an easy 2d place finish in its hour.  The news was better for BONES, which capitalized on the absence of Grey's to win at 9PM.  

NBC:  Well, on the plus side COMMUNITY and PARKS AND REC were both up slightly from last week.  But THE OFFICE, despite reduced competition in its hour, tied its season low, and WHITNEY, preparing for its move to Wednesday--where it will have to be a self-starter--hit a new all-time low and went below a 2 for the first time.  The cancelled PRIME SUSPECT played out the string, tying its series low.

CBS:  Even though all its shows except RULES OF ENGAGEMENT were down from last week (and PERSON OF INTEREST and THE MENTALIST both tied their season lows), the network was able to win the night thanks to the absence of Grey's.  

CW:  As the network's Thursday is on hiatus until January, it filled in for the night with an obscure aquatic action movie that happened to star VAMPIRE DIARIES' Paul Wesley.  Even with the temporary and artificial boost of NY and Denver preemptions for the brutal (if you're a Jets fan) football game, the movie did no better than the CW norm, and that will be reduced later today as national numbers come in.

Tonight the Grimm watch will continue for NBC.

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THE SKED'S THURSDAY NETWORK SCORECARD



For one network, a night that moved in the wrong direction.

FOX:  Does FOX have to start worrying about X FACTOR?  The show seemed to make its way through the wave of baseball-related preemptions and reschedulings very smoothly, but this week has been troubling.  Both Wednesday and last night, the show has hit season lows for those respective nights, and while the numbers are still perfectly fine (last night's 3.3 was enough for a strong 2d place in its hour), this is the part of the season when competition shows are supposed to start building, not falling apart.  BONES was also down almost 20% from last week, although a drop after the season premiere isn't unusual.  


ABC:  If the network hadn't used the 8PM hour to burn off what may have been the last completed episode of CHARLIE'S ANGELS, ABC might have won the night.  The "fall finale" episode of GREY'S ANATOMY was up to a very solid 4, the highest number it's seem since the season premiere, and PRIVATE PRACTICE is peaking at the right time, with its season-highest rating as lead-up to next week's  2-hour special.

CBS:  Even with mostly reruns, CBS was in the hunt to win the night.  BIG BANG THEORY and RULES OF ENGAGEMENT won their hour handily, and the MENTALIST rerun easily beat NBC's new programming at 10PM.

NBC:  The good news was that THE OFFICE stayed on the safe side of a 3 rating, and WHITNEY, while far from a hit, retained a steady 70% of that number.  The 8PM hour was a disaster, though, with COMMUNITY and PARKS & RECREATION both tying their season lows.  (And when it comes to those shows, that does mean "low.")  PRIME SUSPECT, like a crippled racehorse no one will have the mercy to shoot, continued to howl in pain at a 1.2.

CW  The "fall finale" gambit worked less well for VAMPIRE DIARIES and SECRET CIRCLE, which were both down a bit from last week.

Tonight the Friday watch will be on GRIMM, which needs to stop dropping so NBC can reasonably claim a fall hit (by Friday standards), and A GIFTED MAN, fighting to stay off the autopsy table.

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THE SKED: Thursday Ratings - Network Scorecard



With baseball out of the way, last night was a picture of what a "typical" Thursday will look like.

FOX:  The return of BONES was a very healthy 0.6 higher than its season premiere last year (when it was in the 8PM slot), and roughly on par with the numbers it was doing last Spring, when it had American Idol and its 6+ rating as a lead-in.  If it can hold at that level with a 45% lower lead-in from X FACTOR, FOX will be very happy indeed.  X Factor comparisons, meanwhile, are somewhat skewed by the fact that this was the show's first 1-hour episode, meaning that half of its running time faced off with Big Bang Theory on CBS.  With that in mind, a less than 10% drop from its previous Thursday average barely registers.


NBC:  That sigh of relief was the network seeing THE OFFICE return to a rating that starts with a "3".  However, that still puts it in 3rd place for its timeslot.  Otherwise, although the numbers for the night's other shows were all up by 1-3 tenths without baseball competition, not a single show scored over a 2.1.  And it's getting to be time to cut PRIME SUSPECT loose with its sad 1.2 rating.

ABC:  Nothing demonstrates the decreasing importance of November sweeps more than the fact that ABC is using it to burn off episodes of CHARLIE'S ANGELS.  (The last Thursday of Sweeps features a special 20/20 with Regis Philbin followed by a 2-hour PRIVATE PRACTICE ) GREY'S ANATOMY continues to run 20% below last season's average, making Private Practice--which admittedly faces no real competition from NBC in the hour--look comparatively impressive by running even with last year.

CBS:  It's hard to believe CBS is content with PERSON OF INTEREST's 4th place finish in its hour, almost 20% lower than its RULES OF ENGAGEMENT lead-in, but the show's back order suggests otherwise.  Nevertheless, it wouldn't be a surprise to see the network experiment with other programming in the hour.  THE MENTALIST, despite weak competition from NBC in its hour, is running about 10% below last year.

CW:  The network's one successful night continues to hold well, with VAMPIRE DIARIES' 1.5 not all that far behind NBC for the hour.

Tonight is, in a way, the whole Fall for NBC:  if GRIMM, without Game 7 World Series competition, can build or even hold its number from last week, it could win its hour and allow the network to claim an actual 2011 hit.  Also, A GIFTED MAN is nearing its make-or-break moment on CBS.
 

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THE SKED: Thursday Ratings - Network Scorecard


November sweeps began with a baseball bat in its hand, and for one network, that bat was the one wielded by Robert DeNiro in The Untouchables.

NBC:  A disaster, although its full extent won't be known until the World Series is over next week.  COMMUNITY and PARKS AND RECREATION tied all-time lows (and for those shows, that's really low), and THE OFFICE had its lowest ever rating on a Thursday, which means the network will have zero non-football shows this week with even a 3 rating.  NBC could take a tiny bit of solace from the 0.1 uptick for WHITNEY, but all that promotional effort this week aimed at PRIME SUSPECT came to naught, with an even lower rating than last week's episode.  And the news just gets worse:  Awake, the midseason multiple-dimension cop show that would be the obvious substitute for Suspect in the Thursday lineup, has been forced to take an unscheduled break in production for several weeks because of script problems.  And the cherry on the whipped cream on the network's cake is that tonight's series premiere of GRIMM will have to launch against the first World Series Game 7 in 9 years.   Truly:  Ow.


ABC  It's nice to be a female-skewing network when the competition is a sports event.  IT'S THE GREAT PUMPKIN, CHARLIE BROWN, from 1966, doubled what Charlie's Angels had been doing at 8PM (but why are Angels episodes still scheduled for the next 2 sweep Thursdays?).  Then GREY'S ANATOMY and even PRIVATE PRACTICE were up, despite the fact that FOX doesn't usually air programming in the 10PM hour.

CBS:  A little bruised by baseball, with the 8-10PM shows all down from last week.  Surprisingly, though, even against the unusual FOX competition, THE MENTALIST held even with last week.  (Note:  rather than face World Series Game 7 tonight, the network has substituted reruns for their entire schedule.  This means the next 1 or 2 ratings for A GIFTED MAN will be life-or-death for that show.)

FOX:  We don't know just what the network's number was last night due to time-zone adjustments for live sports, but we know it was good.  Last night and tonight are the reasons there's still some value for the network in staying in the baseball business. 

CW:  Their target audience of women 18-34 has little interest in baseball, and both VAMPIRE DIARIES and SECRET CIRCLE did just fine.  (Vampire tied NBC in its first half-hour, and its rating was higher than Prime Suspect's).

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THE SKED: Friday Ratings - Network Scorecard

Fridays are quiet in any case, but with 2 of the networks waiting to launch their "real" schedules, last night was nearly inaudible.

CBS:  Although A GIFTED MAN upticked slightly last night, it seems clear that the show won't reach the level of the network's other Friday shows (and the competition is about to get tougher).  CBS will have to decide whether they can live with those numbers.


FOX:  The network has allowed FRINGE to survive with ratings at the current level; we'll find out in the next few weeks if the show can sustain there against the new rivals about to appear in its timeslot.

NBC:  Biding its time until GRIMM and CHUCK arrive in 2 weeks.

ABC:  Biding its time until EXTREME MAKEOVER arrives next Friday (and then SHARK TANK the following week), although they have to be gratified that their LAST MAN STANDING reruns more than doubled NBC's rerun combo of THE OFFICE/PARKS & REC.  That bodes well for next Tuesday's rating.

CW:  When you're scoring a 0.5 like NIKITA did last week, a 0.6 can seem like good times.

Nothing of interest will happen tonight.  But Sunday will be critical for the future of PAN AM.  

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The Sked: FRIDAY RATINGS October 14

Friday patterns are really set in stone.  CBS won another Friday with a 1.6 rating (same as last week) with three pricey scripted dramas:  A Gifted Man (1.3 rating, up 0.1 from last week), CSI: NY (1.7, up 0.1) and Blue Bloods (1.7, down 0.2).


FOX was #2 on the night with a 1.3 rating (down 0.2 from last week):  Kitchen Nightmares (1.4, down 0.2 from last week) and Fringe (1.2, down 0.1).

NBC stumbled badly at 8 with repeats of The Office (0.7) and Parks & Recreation (0.5).  However, Dateline built all the way from a 1.2 from 9:00-9:30 to a 1.8 from 10:30-11:00, in fact edging Blue Bloods by a tenth of a rating point to win the half hour leading into the late local news.  For the night, NBC scored a 1.2 rating (down 0.1 from last week).

In contrast, ABC did reasonably well with its repeat comedy (Last Man Standing hour and Modern Family at a 1.3, with Suburgatory at a 1.1), but 20/20 could not take advantage of it (holding at a 1.2 rating for the 10 pm hour).    The network ended up tying NBC for Friday night.

On The CW, Nikita was up 0.1 from last week to a 0.6, and Supernatural averaged a consistent 0.7 rating.

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THE SKED: Thursday Ratings - Network Scorecard


On a rare night this week not affected by baseball, a mixed set of results for the networks.

NBC:  The strategy of double-pumping WHITNEY and PRIME SUSPECT with repeat episodes on Mondays and Wednesdays in order to expose new viewers to the shows backfired:  those people must not have liked what they saw, because both series fell to new lows, a terrible 2.0 for Whitney and a worse 1.3 for Suspect.  On any other network (except CW), that would get them both cancelled, but the truth is that with NBC in its current state, it's hard to tell just what the network will find "acceptable."  Incredibly, with the exception of football and THE OFFICE (which held up well, albeit 20% below last year's average), there won't be a single show on NBC this week with a rating over 2.1.  In comparison, the entire Sun-Thurs CBS schedule probably won't have a single show under that mark.  Depending on what ratings were proffered to advertisers in this year's Upfront sales, the network may need to air a tremendous number of "make-good" (i.e., free) ads in compensation for under-delilvery.


ABC  CHARLIE'S ANGELS had s slight uptick from last week (and the network instantly issued a press release to crow about it), but let's face it:  a 1.3 and 5th place in the timeslot (behind CW) isn't good news, and it's hard to imagine the show seeing the lights of November in its current timeslot.  GREY'S ANATOMY was up, but still 20% below last year's average, while PRIVATE PRACTICE was also up and a more reasonable 15% below last year.

CBS:  A BIG BANG THEORY rerun proved far more compatible with the show's new episode than How To Be A Gentleman had been.  The bad news was that even with a much stronger lead-in, and an enormous amount of promo attention from the network, PERSON OF INTEREST barely ticked up and still ranked in 3d place for its hour.  THE MENTALIST just barely edged out Private Practice to take the hour at 10PM.

FOX:  The network finally got to air a regularly scheduled night of programming, but all the confusion of this past week may have taken a small toll, as X FACTOR declined slightly.  However, it was still strong enough to give FOX a comfortable win for the night.

CW:  VAMPIRE DIARIES had a good outing that was even with last season's average, but it didn't do anything for its companion THE SECRET CIRCLE, which lost more than 40% of its lead-in's number. 

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THE SKED: Thursday Ratings - Network Scorecard


Once-glorious Thursdays continue to become just another broadcast network night.

NBC:  Before the season started, all the attention on THE OFFICE was focused on how the show would replace Steve Carell.  But it's turning out that the bigger problem this season is the weirdly dark tone the series has taken--last night's episode had a premise that sounded funny (the warehouse guys hit the lottery and quit en masse), but chose to delve into the bleak depression of Daryl, who repeatedly begged Andy to fire him and put him out of his misery.  Viewers apparently feel the same way, as ratings have gone steadily down since the premiere; last night the show was almost 25% below last season's average.  As The Office goes, so goes WHITNEY, which like its fellow back orderee Up All Night is now doing a barely-passable 2.3 rating.  The rest of the the night was even worse, with COMMUNITY, PARKS & RECREATION and PRIME SUSPECT all under a 2.


ABC:  The news wasn't much better at the Alphabet.  Last night's GREY'S ANATOMY was 30% below last season's average, although that was still good enough for 2d place in the hour.  PRIVATE PRACTICE was also down over 20% from last year, which thanks to Prime Suspect was again good enough for 2d.  CHARLIE'S ANGELS is just playing out its string; it wouldn't be a surprise to see double-pumped episodes of ONCE UPON A TIME in this slot, once it premieres in 2 weeks.

CBS:  With last night's drop, THE BIG BANG THEORY is running even with last season, so that's a success story.  HOW TO BE A GENTLEMAN was fairly steady behind it but lost a hefty chunk of its lead-in, and the question for CBS is whether they think RULES OF ENGAGEMENT (currently scheduled for the limbo of Saturdays) would do better in the slot.  PERSON OF INTEREST is an unacceptable 4th place in its hour (will the network try a run of Unforgettable there to see if it can find a foothold?), but THE MENTALIST perked up to win at 10PM.

FOX:  X-FACTOR is winning the night for FOX by a 25% margin, and that's all that matters.  (But no one will be watching tonight's deciding Phillies-Cardinals playoff game with more attention than FOX executives.)

CW:  VAMPIRE DIARIES is holding fairly steady with last season (down about 15%).  But even with that lead-in, SECRET CIRCLE isn't doing better than the network's other new shows that have less help.  However, none of them would be as compatible with Diaries as Circle is, not to mention that the network will want to keep Kevin Williamson happy, so a back order should be coming soon.

Tonight, the main interest will be to see if the scrutiny of A GIFTED MAN becomes a death watch.

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THE SKED: Week 2 + 1 - NBC Network Scorecard


The third week of a network season is a critical one.  Ratings erosion after a series or season premiere is expected and even acceptable, because it's understood that not every viewer drawn by hype and marketing will be a satisfied customer.  But a continued fall in Week 3 can be a sign of trouble, and if that decline is from a number that wasn't great to begin with, the trouble could be serious.  That being said, let's take a look at where the networks stand as they begin this crucial week.  (Note:  since only 2 networks debuted their Monday schedules on the season's first official day, we'll include the next Monday in our review of the week.)

NBC

Thriving: 
Did we mention this was NBC?  OK, fine:  FOOTBALL.  And THE OFFICE is holding on pretty well.  And PARENTHOOD's 2.2 looks OK compared to the competition.

Struggling:
UP ALL NIGHT - Yeah, it got a back-order.  Also a 2.1 rating last week.

WHITNEY - NBC can't afford to waste its one cushioned timeslot after The Office.  Right now, Whitney is doing a barely adequate job of retaining its lead-in.

Holdovers - THE BIGGEST LOSER, COMMUNITY, PARKS & RECREATION, SVU
 

Dying:
FREE AGENTS:  With FOX threatening to cancel THE SIMPSONS over a salary dispute and this one heading for the cemetery, let's hope Hank Azaria has held on to some of his voice-over millions.

PRIME SUSPECT: The network will try a double-pump for 3 weeks, with repeats in the Playboy Club slot, but so far no one seems to care.

Holdovers - HARRY'S LAW, THE SING-OFF

Dead:
THE PLAYBOY CLUB

GRADE:  D

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